Tuesday, May 01, 2007
Depicts 10,000 jet trails, equal to the number of commercial flights in the US every eight hours.
From Chris Jordan via MIT Adverlab:
"Chris Jordan "looks at contemporary American culture through the austere lens of statistics. Each image portrays a specific quantity of something: fifteen million sheets of office paper (five minutes of paper use); 106,000 aluminum cans (thirty seconds of can consumption) and so on. My hope is that images representing these quantities might have a different effect than the raw numbers alone, such as we find daily in articles and books.""
It's an amazing example of how to bring statistics to life and reminds me of Edward Tufte the hero of graphical representation of stats.
To see more of Chris Jordan's fascinating images click here.
Monday, January 08, 2007
This post was found on the MIT Adverlab blog:
“Widgets are tiny web applications that sit on user desktops and deliver content without relying on the browser. Some are are fun but fairly useless, like the Staples' Easy button that sits on my computer next to the Wrigley-looking WinAmp, yet others can come very handy; check out the UPS Shipment Tracker and the Starbucks Card balance checker. Widgets are created with Yahoo's Widget Engine (formerly known as Konfabulator), which is a JavaScript runtime engine for Windows and Mac OS X. The engine also needs to be installed on the users' computers for the widgets to run (more info on Wiki). As Marketallica's Ozgur says (in English, in Turkish), "widgets are waiting to be discovered by marketers."
The Purina widget, pictured at the top, has been downloaded 15,000 times, generating thousands of 'eyeball hours' as it sits on 15,000 desktops.
