Thursday, October 11, 2007

Bling H2O

Move over Evian, Bling is here!


Just when the word "bling" had finally run its course, along comes Bling H2O. The movers and shakers of the world have chosen this as their preferred drink. This is the most expensive bottled water in the world and celebrities swear by its crisp and fresh taste. It has now become a status symbol for people in the news.

The world’s first super luxury bottled water comes in limited-edition, wine-sized corked frosted bottles embedded with Swarovski crystals spelling out its name. A round or rectangular charm denoting the genuine Swarovski adornments hangs from a bottleneck chain. The bottles of liquid gold can set you back as much as £68 at luxury European hotels and top US night spots.


“Either you bling or you don't bling,” says Bling H2O founder Kevin Boyd, a Hollywood writer-producer. “This is pop culture in a bottle.”

Since its launch in 2006, Bling has turned up at an after-party for the MTV Video Music Awards, in the dressing rooms of the 48th annual Grammy Awards, and at a style lounge for the Emmys, where it was used to give stars facials because of its good 7.3 pH balance. Bling also made the scene at Super Bowl festivities in Miami and at NBA All-Star game happenings in Las Vegas.

The pimped-up bottles come in several color schemes, including one of cobalt blue glass and one with canary yellow crystals. The number one market is France where it is sold in the Louis Vuitton store on the Champs Elysées in Paris.

With flashy bottles, a hefty price tag and genuine crystals, Bling H2O is definitely making its presence felt.

You can find Bling H2O at www.blingh2o.com or take a look at its myspace page www.myspace.com/blingh2o

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