Saturday, May 19, 2007

Patron XO Cafe



From Slashfood:

"I hadn't touched tequila for the better part of a decade until someone handed me a glass of Patrón in Las Vegas a few years ago. The aged, crystal clear, premium flavor redefined any preconceived notion of tequila that I had, and set a whole new standard for what I would order in the way of tequila from that point on, even in my margaritas.

That said, I was pretty excited to see that they have expanded their line to include a tequila infused with pure coffee essence - Patrón XO Café. Since I haven't tried it yet, I'm hoping Jonathan will do an in-depth review at some point, but in the meantime I'll leave you with a number of drink recipes recommended on their website, which can be found after the jump."

To continue reading the article, comments and numerous recipes click here
.

This has got to be the way to help launch new SKUs and a super way in general to help seed drinking strategies and word of mouth campaigns.

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